Marketing Manager - Paid Acquisition, Amazon Flex UK

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Job description

Marketing Manager - Paid Acquisition , Amazon Flex UK

JOB DESCRIPTION
At Amazon we are building a world class last mile operation, significantly complimented by Amazon Flex. Amazon Flex works directly with independent contractors - called delivery partners - to make deliveries to our customers. With Amazon Flex, partners act as their own boss. They can build their own schedule and choose from different types of opportunities (scheduled-ahead blocks, instant offers), all while making great earnings. Amazon Flex is powered by a mobile app that works in concert with our advanced systems, allowing partners to sign in, grab an offer for a time, check out a map of the location, and more.

We are seeking a talented, self-directed marketing expert to generate awareness and increase recruitment of Delivery Partners in UK. This is a unique opportunity to play a key role in an exciting, fast growing last mile delivery operation. This role is located in London, UK.

Key job responsibilities
Be responsible for delivery partner acquisition, including managing acquisition funnels and developing marketing acquisition materials
Manage annual marketing budget for Amazon Flex UK and develop marketing strategy across channels to deliver efficient acquisition costs per delivery partner.
Conduct weekly data analysis on performance at channel level, work to optimize performance with both internal and external resources.
Maintain and refine scalable, repeatable and comparable methods of measurement and performance tracking for campaigns
Work at the strategic level to champion bold and creative ideas
Write business plans/proposals to champion new channel testing with business and finance partners
Own all external marketing content development working with both internal and external resources.
Monitor and drive brand awareness.
Develop business understanding of key stations, and geographic variation to support overall strategy
Work with WW central marketing teams to share and reapply best practices
BASIC QUALIFICATIONS - A Degree
- Relevant experience in Digital Marketing
- Relevant experience of communicating with a wide range of stakeholders, including your peers and leadership
- Experience in professional non-internship marketing
- Experience using data and metrics to drive improvements
- Intermediate to advanced knowledge of Excel is required, including use of look-ups and pivot tables
- Experience building and optimizing multiple, simultaneous marketing campaigns
- Experience managing or working within cross-functional marketing and creative teams
- Experience equally comfortable building strategic marketing plans and executing at a tactical level
PREFERRED QUALIFICATIONS - Experience in multi-territory campaign management
- Experience in digital marketing and content production timelines and process
- Master's degree/MBA in business with focus on marketing and communications
- Proven track record of creating and executing integrated marketing campaigns using tactics that include digital advertising, lead nurture programs, live events, webinars, and social media
- Experience with project management skills

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice () to know more about how we collect, use and transfer the personal data of our candidates.

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit

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