Social Media and Marketing Officer

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Job description

The Sophie Lancaster Foundation is a registered charity established in memory of a young woman who was tragically murdered for her distinctive gothic appearance. Our mission is to challenge prejudice and intolerance, especially towards people from alternative subcultures, and to celebrate diversity within our society. Based in Haslingden, Lancashire, we have a large following both nationally and internationally and are a well-known presence within the alternative community.

We re looking for a highly creative social media and marketing specialist to craft and deliver engaging content across our digital channels and spread our inspiring message of tolerance and respect to an even wider audience.

The Role

We need someone with professional social media and marketing experience who is passionate about driving the Sophie Lancaster Foundation forward. You ll manage our social media presence, engage with our followers, and create new opportunities for conversation and audience growth. As a champion of our brand, we ll look to you to ensure our communications are always spot-on. Your writing should shine across various platforms, whether it's website content, leaflets, or marketing emails. With a keen eye for design, you ll create impactful social media posts and use both photography and video to boost engagement. Identifying ways to expand our audience and increase income is vital for our self-funded sustainability. Besides working at your desk, you ll also represent the Foundation at events and festivals, becoming a key member of our small team. This role is offered as a one-year contract with the potential to be made permanent and has an annual leave entitlement of 25 days per year.

About You

You might belong to an alternative subculture yourself, or at the very least, you ll understand and empathise with subcultural groups and champion cultural differences.

As well as being technically savvy, you ll be fully engaged with our mission. Sharing Sophie Lancaster s story is a privilege, and you ll take pride in creating work that challenges hateful behaviours and inspires a diverse audience around the world. You ll be a skilled organiser and administrator, who ll be comfortable managing a busy diary filled with social media schedules, campaign deadlines and events.

Representing the Foundation is a key part of the role, so you will need to be self-sufficient in driving the company vehicle and transporting merchandise and presentation materials from our office HQ and into the event venue. Overnight stays are sometimes necessary. Please only apply if you re based in the local area as remote working will not fulfil the in-person support required. Social media demands regular evening monitoring so if you are building a portfolio career and are not available in the evenings or don t want to be disturbed, then this is not the role for you. Time in lieu is provided for work outside of your core hours and flexible working can be discussed.

Most importantly, you ll be a fantastic team player who instinctively steps up to get the job done and will always go that extra mile. Your energetic, positive personality will help you build connections with communities and supporters, representing the Sophie Lancaster Foundation and our values with enthusiasm and warmth.

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