Assistant, Experience & Site Merchandising

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Job description

What are we looking for in our Assistant, Experience & Site Merchandising?

Russell Tobin's client, A multinational music entertainment company is hiring an Assistant, Experience & Site Merchandising to work in Santa Monica, CA

Apply Now!

Employment Type: Contract/Remote

Location: Santa Monica, CA

Pay rate: $12-$15/hr. DOE

Responsibilities:

Front-End Experience & Site Merchandising:

• Use sales data & fan insights to inform store merchandising (e.g., product placement, categorization).
• Deploy upsell & cross-sell tactics to increase average order value.
• Enable product discovery by leveraging evergreen categories (e.g., best sellers, new arrivals) and curated experiences (e.g., thematic collections, shopping guides).

Campaign & Promotion Strategy:

• Assist with the creation of promotional strategies around new music and merch releases.
• Support evergreen store campaigns around key moments (e.g., holidays, events, anniversaries).
• Use tried and tested eCommerce drivers (e.g., discounts, gift-with-purchase programs, free shipping) to incentivize sales.
• Leverage social commerce and 3rd party sales channels (e.g., Instagram Shopping, YouTube Merch Shelf, etc.) to meet customers where they are.

Customer Acquisition & Retention:

• Support lead generation & customer acquisition programs (e.g., early access, sweepstakes).
• Work with the Audience and Paid Media teams on segmentation, targeting (e.g., triggered email flows, retargeting) and customer journeys that deepen the fan-to-artist connection.
• Support retention and loyalty tactics (e.g., personalized product recommendations, rewards programs) to increase Customer Lifetime Value (CLV).

Performance Analysis & Optimization:

• Track, analyze & report performance to drive optimizations and inform planning & strategy.
• Create reports to provide to labels and rights owners.
• Gather customer feedback through social listening.

Required Skills:

• Verbal and written communication skills, multi-tasking, customer service skills and interpersonal skills.
• Ability to work independently and manage one's time.
• Ability to keep information organised and confidential.
• Previous experience with computer applications, such as Microsoft Word, Excel and PowerPoint.
• Product Marketing Experience - as it relates to GTM launch plans familiarity with early stage product testing.
• Work cross-functionally
• Monetization, Ads Experience
• Reporting/Analysis
• Team Player
• Merchandising
• Front-end
• Shopify
• Optimization
• Lead Generation
• Retail
• Consumer Behavior
• Project Management
• Articulate
• Marketing
• Performance Analysis
• CRM

Requirements:

• Completed High School (Diploma or GED)
• 1-2 years studying or working in marketing or related fields (college courses, internship or assistant experience is OK).
• Strong work ethic, highly motivated, upbeat personality, team player, no ego.
• Tech-savvy, strong computer/internet/research skills
• Passionate about music and a solid understanding of fandom.
• Strong passion or interest in eCommerce.
• Strong critical thinking skills.
• Ability to multitask and prioritize under tight schedules while maintaining the production of high-quality work
• Self-accountability to follow through with proper, consistent updates to stakeholders.
• Strong attention to detail.
• Understanding and working knowledge of analytics and reporting.

Nice to have:

• Experience in the entertainment industry
• CRM/Email marketing experience
• Understanding of UX principles and consumer behavior
• Frequent online shopping
• Project management experience
• Experience with Shopify
• Basic Photoshop skills
• & nbs

Benefits that Russell Tobin offers:

Russell Tobin offers eligible employee's comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), a 401(k)-retirement savings, life & disability insurance, an employee assistance program, identity theft protection, legal support, auto and home insurance, pet insurance, and employee discounts with some preferred vendors.

Rate/Salary: $12-$15/hr. DOE

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