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Manager, Playlist + Streaming Optimization

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Tailored Management

2024-11-05 18:45:40

Job location Santa Monica, California, United States

Job type: fulltime

Job industry: Sales & Marketing

Job description

Job Title: Marketing Analyst and Manager- Disney Music & Streaming

Location: Hybrid - Santa Monica, CA(M,T,TH), Disney Office, Burbank, CA(Wed)

Shift Schedule: Monday to Friday, 8:30 AM - 5:30 PM

Duration - 12 Months with possibility of extension

Job Overview:

We are seeking a dynamic Marketing Analyst with a passion for Disney music and a strong analytical background. This role involves analyzing and optimizing Disney's playlists and streaming catalogue, providing marketing insights, and collaborating across teams to enhance our digital presence.

Key Responsibilities:

Data Analysis & Reporting:

Analyze Disney playlists and streaming data to inform marketing strategies.

Prepare comprehensive reports using data visualization tools.

Playlist Curation & Optimization:

Curate and optimize Disney's playlists, ensuring alignment with audience preferences and trends.

Collaborate with cross-functional teams to enhance the streaming experience.

Marketing Analytics:

Utilize marketing analytics to measure the impact of campaigns and initiatives.

Track and report on ROI related to playlist performance and audience engagement.

Must-Have Skills:

Strong analytical skills with proficiency in SQL, Excel, and Snowflake.

Experience in data visualization tools, such as Tableau or Power BI.

Excellent communication skills, capable of working across multiple teams.

Experience in playlist curation and understanding of Disney's music catalogue, especially children's music and soundtracks.

Preferred Experience:

Previous experience in a role focused on marketing analytics or data analysis.

Disqualifiers:

Candidates lacking analytical skills will not be considered.

Shift Details:

Hybrid schedule with in-office days at Santa Monica, CA and at Disney Office at Burbank on Wednesday and work-from-home (Friday).

This role may involve international meetings and a focus on analytics.

Application Process:

The hiring process includes a video interview and up to three rounds of interviews.

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