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Marketing & Innovation Director

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ITW Fluids North America

2024-11-05 13:38:12

Job location Tucker, Georgia, United States

Job type: fulltime

Job industry: Executive Positions

Job description

Job Description

The Marketing & Innovation Director will lead a multi-site team of Product Managers and Marcomm professionals to build long-range product growth strategies across a matrix of chemical and cleaning product categories, distribution and direct channels, and various industrial manufacturing end-user industries. The Director will primarily partner with the Director of R&D and segment Sales Directors in this effort.

The optimal candidate will be a change-agent who can institute an effective and scalable system on innovation and product portfolio management that will shift the Division's growth engine towards differentiated, sustainable, innovation and commercial execution excellence.

Core Responsibilities:

Directs the development and implementation of products strategies from ideation and concept to end of life management.

Leads cross-functional teams to drive technology breakthroughs implement new product roadmaps and plans, and ensure solutions are delivered on-time and on-budget.

Develops business cases for new products, services, and/or customers.

Works with customers and the sales team to define key requirements and develop new opportunities for profitable growth.

Manage pricing and develops strategies to maximize profitability.

Builds and implements marketing plans that grow market share, increase brand equity, create differentiation, and promote solution value propositions.

Delivers financial commitments, including revenue, margin, and market share.

Leads and develops talent to maximize individual, team and organization effectiveness.

Other duties as assigned.

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