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Technical Specialist - Search Engine Optimization (SEO)

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Clandica Inc

2024-10-06 05:41:34

Job location Newark, New Jersey, United States

Job type: all

Job industry: I.T. & Communications

Job description

Technical and analytical Skills Rating >= 8/10




  • MUST HAVE


    • AT least 6+ years of proven SEO experience

    • Excellent knowledge and understanding of SEO landscape, trends and best practices.

    • Experience with web analytics tools (Adobe Analytics, and Adobe Launch)and data visualization software

    • In-depth understanding of HTML, CSS, JavaScript and web concepts.

    • Ability to conduct strategic keyword research and content planning.

    • Experience analyzing large amounts of data to develop actionable recommendations

    • Experience with enterprise SEO and rank tracking tool Conductor

    • Familiarity with A/B testing tools

    • Must have strong analytical and problem-solving skills specifically when presented with a question from clients about their digital campaign.

    • Must have strong verbal and written communication skills via email, phone and in person.

    • Ability to work independently and as well as part of a team.

    • Collaborate with teammates and clients to develop measurable strategies for site optimization that aligns with business objectives

    • Contribute data-driven technical and content recommendations to reach rankings goals

    • Support various SEO audits (technical, content, authority, local, competitor) to identify gaps and set priorities

    • Assess client websites and develop prioritized architectural, technical, and content recommendations and SEO roadmaps

    • Perform keyword research, title tag and meta description development and provide on-page optimization recommendations on an ongoing basis

    • Conduct competitive benchmarking, analysis, and monitoring

    • Monitor clients organic search performance, and produce ongoing performance reports measured against ranking, traffic and conversion goals

    • Create and maintain analytics dashboards, reports and reporting tools, and highlight key areas of opportunity in accordance to client goals and objectives

    • Review project requirements for each release and work closely with development team to implement changes

    • Stay abreast of industry trends to inform SEO strategy and communicate these trends to clients and our team, focusing on how changes can help improve results

    • Research, document and maintain SEO best practices and develop processes to utilize them throughout the organization




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