Freelance Supervisor, Biddable Media (SEM)

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Job description

Overview:
Title: Freelance Supervisor, Biddable Media (SEM)

Company/Location: SSCG Media Group/Remote

Who Are We:

SSCG Media Group is one of the largest healthcare media strategy, planning and buying groups in the world and is a proud member of Omnicom Health Group.

Are you looking to be a part of a passionate team who thinks having fun, learning something new every single day, and being creative in everything you do are key ingredients to success? Join an organization that continues to experience exponential growth and doesn't plan on stopping anytime soon! See how Substance, Style, Conviction and Grace (SSCG) are held up as core values and instrumental in your growth. We offer rich opportunities to keep you challenged and help you uncover passion in your work.

If you have Substance, Style, Conviction and Grace (along with all the skills below), we want to hear from you!

Who You Are:

The Supervisor, Biddable Media (SEM) has proven experience executing various SEM tactics & is comfortable speaking to business scenarios that may leverage SEM to meet client goals. As a SEMl guru, you will work alongside stellar teams to advise clients on driving results through the use of social platforms. Junior members will look to you for guidance & best practice when it comes to properly implementing & executing various social tactics. You are someone who thrives on keeping up to date on industry trends and challenge yourself to look for solutions to optimize the brand's ad spend to drive long-term value.

Day to Day Responsibilities:

The Supervisor, Biddable Media (SEM) will be responsible for leading campaign management activities focused around both strategy and activation. You will work closely with the Biddable Associate Director, in the development and communication of all strategy while owning tactical execution. QA, performance monitoring and reporting would also be key in this role. You will mentor & manage junior members on SEM execution and leverage their support for client deliverables. You are to champion the value of SEM, share & apply best practices and continually enhance the success of the campaigns.

Lead & execute the day to day paid strategy across various social tactics for several brands.

Manage & develop junior team members supporting social tactics.

Contribute to formulation of proposals for new client opportunities and the estimated performance those proposals will yield

Set-up of Ad accounts, IOs and billing profiles within social platforms

Implementation of targeting parameters, creative assets and daily spend amounts

Trafficking of campaigns into technology platforms

Management and optimization of media campaigns and programs for agency clients in the biddable space (SEM, Search & YouTube)

Leverage and manage social listening tools/projects to develop strategies and analyze competition and audience segments, comfortable with co-presenting analysis to clients

Work alongside client's creative and PR agencies to adjust messaging based on social analysis

Utilization of social analytics tools to analyze content promotion efforts and adjust strategies as needed

Handle daily campaign maintenance and billing reconciliation on a daily/weekly/monthly level

Assist in the development and presentation of client-facing campaign performance reports

Lead the legal review and submission process for social media efforts

Stay up to date on the use of social media in the pharmaceutical space, specifically keeping a pulse on FDA regulations and processes

Work with vendors in the social space to provide new opportunities to our clients

Work alongside analytics team to determine measurement plans

Demonstrate diligence, attention to detail, and adherence to agency best practices

Must haves:

At least 4 years of hands-on experience in executing paid ad campaigns across the following platforms:

Facebook/Instagram

Twitter

LinkedIn

Bonus Experience:

1+ years of hands-on experience in executing paid ad campaigns across the following platforms:

Snapchat

Reddit

Pinterest

TikTok

Qualifications

Bachelor's degree or higher in marketing, advertising, business, marketing, or equivalent

Minimum 4 years of agency experience in SEM bid management, SEM campaign development/management/optimization with the use of leading Social platforms (e.g. Facebook, Twitter, LinkedIn, etc.)

Advanced understanding of Excel and proficiency in Microsoft Office Suite (PowerPoint, Word, etc.)

Experience with Facebook, LinkedIn and Twitter Ads platform or 3rd Party API technology

Understanding of Paid Search, Digital Display and traditional media elements

Strong analytical thinking and mathematical skills and an ability to manage data

Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting

Strong organizational and communication skills

Adaptability and comfort working with shifting priorities and deadlines

Healthcare, Pharmaceutical, or regulated industry experience preferred

Passion for making a difference in Patient outcomes!

The range below represents the low and high end of the base salary someone in this role may earn as an employee of an Omnicom Health Group company in the United States. Salaries will vary based on various factors including but not limited to professional and academic experience, training, associated responsibilities, and other business and organizational needs. The range listed is just one component of our total compensation package for employees. Salary decisions are dependent on the circumstances of each hire.

$50-75/hr

If you have read this far, you are likely a great fit for us and you have something to offer that is more than just these bullets. If you are all this and more, then we welcome your cover letter and resume.

Omnicom Health Group is committed to hiring and developing exceptional talent. We agree that talent is equally distributed, and we're focused on developing diverse teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us-we look forward to getting to know you.

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