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Creative Marketing Analyst- Remote- Tennessee

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Yoh

2024-11-05 03:40:10

Job location Knoxville, Tennessee, United States

Job type: fulltime

Job industry: Sales & Marketing

Job description

Yoh has an exciting opportunity for multiple Creative Marketing Analysts to join our highly-buzzed-about Media & Entertainment client on a fully remote basis! This long-term contract opportunity is ideal for candidates who have 3+ years of experience in various writing roles, particularly those involving marketing-based writing and storytelling, along with strong analytical, creative, and communication skills. Qualified candidates need also to possess market awareness and data proficiency to evaluate and adjust creative content performance based on market trends and data analysis.

See below for abbreviated job responsibilities and requirements. If after reviewing, you are interested in learning more about this, or other opportunities, please apply with your updated resume ASAP.

Title: Creative Marketing Analyst
Compensation: $75,000-$90,0000 Annually
Type: Full-Time, Contract-to-hire, Contract
Industry: Media & Entertainment

Key Responsibilities:

  • Craft engaging promotional content (both short and long form) for our new and existing Content Library to encourage app installations.

  • Utilize a strong grasp of pop culture references and tropes to create captivating promos.

  • Curate and summarize content from popular social media platforms into concise snippets.

  • Develop scripts for video promos and trailers that effectively convey the intended message.

  • Analyze the performance of written promos to gain insights into user behavior.

  • Refine scripts and generate new variations based on data-driven insights from Facebook ads

  • Use data to generate creative iterations

  • Report to the Creative Lead, providing timely updates and action items.

  • Maintain organized records of work using process templates.

  • Participate in the promo production testing phase, offering feedback on voice overs, sound design, and visuals.

  • Conduct research to understand audience preferences, trends, competitor strategies, and creative techniques to enhance content

  • Proven experience in copywriting, scriptwriting, or promotional writing, especially in dynamic and iterative environments.

Required Qualifications:

  • 3+ years of experience with writing, content creation, performance marketing, video production or media, branded content, or advertising.

  • Strong background in marketing-based writing, capable of crafting compelling stories for digital tabloids, entertainment magazines, YouTube content, and digital marketing campaigns.

  • Proven experience in copywriting, scriptwriting, or promotional writing, especially in dynamic and iterative environments.

  • Proficient in analyzing data, interpreting results, and making informed, data-driven decisions.

  • Excellent written and verbal communication skills to clearly articulate insights and recommendations.

  • Skilled in evaluating market performance data and tracking creative content performance, with experience using tools like Facebook Ads Manager to make data-driven adjustments.



Estimated Min Rate: $63000.00
Estimated Max Rate: $90000.00

Note: Any pay ranges displayed are estimations. Actual pay is determined by an applicant's experience, technical expertise, and other qualifications as listed in the job description. All qualified applicants are welcome to apply.

Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Visit to contact us if you are an individual with a disability and require accommodation in the application process.

For California applicants, qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. All of the material job duties described in this posting are job duties for which a criminal history may have a direct, adverse, and negative relationship potentially resulting in the withdrawal of a conditional offer of employment.

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