Public Relations Manager, North America

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Job description

Overview:
WHAT YOU DO AT AMD CHANGES EVERYTHING

We care deeply about transforming lives with AMD technology to enrich our industry, our communities, and the world. Our mission is to build great products that accelerate next-generation computing experiences - the building blocks for the data center, artificial intelligence, PCs, gaming and embedded. Underpinning our mission is the AMD culture. We push the limits of innovation to solve the world's most important challenges. We strive for execution excellence while being direct, humble, collaborative, and inclusive of diverse perspectives.

AMD together we advance_

Responsibilities:
THE ROLE

AMD is looking for a Public Relations Manager to support AMD's North America press engagements across key businesses. The role involves partnering closely with our Client and Graphics PR leads, as well as key stakeholders within business units, sales, and marketing. With close relationships across tier one press, you will support product launches, momentum activities, and competitive engagements to land differentiated messages that successfully strengthen the AMD brand and our position as the industry leader enabling the future of high-performance computing.

THE PERSON

You'll help to build, expand, and support NA press communities and will help drive ongoing, proactive press engagements. With the ability to drive compelling technical narratives, support competitive intelligence, and drive strategic launch and momentum press support, you'll be key to AMD's PR activities across North America, and have global impact, as we position AMD to better engage with global media and create positive experiences that highlight AMD technology and leadership.

KEY RESPONSIBILITIES

Overall support of media strategy and activation for proactive storylines across North America as well as support for regions.

Establish and manage press engagement strategy and best practices.

Build relationships with tier one press and influencers for tight engagement and alignment in support of AMD media strategies.

Support cross-functional alignment between internal business units to drive effective, cohesive, and on-brand narratives.

Develop and maintain relationship and reputation management strategies with key press.

Drive innovative and ambitious media programs that deliver significant success and competitive advantage in terms of brand loyalty, through highly engaging content.

Develop editorial calendar for mainstream news across business and technology focus areas, identifying issues in real-time while working across internal teams to respond effectively.

Provide regular stakeholder reports that analyze the success of press engagement activity, tracked to KPIs, and provide recommended solutions for improvement.

Engage with PR agencies to maximize strategic, creative, and reactive activities.

PREFERRED EXPERIENCE

Proven relationships across North American press and influencers.

Significant and proven experience in press communication and strategies.

Expert knowledge of client and graphics technology and the ability to build a narrative highlighting technological innovation.

Expert knowledge of orchestrating relationship between owned, earned and paid media.

Excellent written and verbal communication skills.

Ability to establish trust and credibility and motivate colleagues across the organization, while working collaboratively across the global communications organization.

Passion for technology and the role high-performance computing plays in shaping the future.

Comfortable operating in a dynamic, fast-paced, and demanding working environment.

Translate complex technical and business issues into simplified messaging for press and external audiences.

Comfortable working in a large team with multiple stakeholders; proven ability to successfully manage change, resolve conflicts, and ensure collaboration within teams and across the broader organization.

Progressive years of professional experience.

Strong project management and time management skills with an ability to lead several projects at once.

Up to 20% travel may be required, including international.

ACADEMIC CREDENTIALS:

Bachelor's or Master's degree in related discipline preferred.

LOCATION:

Austin, TX (Also considering San Jose, CA and Santa Clara, CA).

Hybrid schedule - 3 days on-site per week required.

Local candidates preferred. No relocation assistance is provided.

Qualifications:
At AMD, your base pay is one part of your total rewards package. Your base pay will depend on where your skills, qualifications, experience, and location fit into the hiring range for the position. You may be eligible for incentives based upon your role such as either an annual bonus or sales incentive. Many AMD employees have the opportunity to own shares of AMD stock, as well as a discount when purchasing AMD stock if voluntarily participating in AMD's Employee Stock Purchase Plan. You'll also be eligible for competitive benefits described in more detail .

AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third-party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law. We encourage applications from all qualified candidates and will accommodate applicants' needs under the respective laws throughout all stages of the recruitment and selection process.

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